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Stanford Entrepreneurship corner, Guy Kawasaki: Creating Enchantment No.6 Speak with Salient Points

Guy Kawasaki: Creating Enchantment No.6 Speak with Salient Points

The next thing is to use salient points. First column is how we like to talk about stuff if you're in the technology. But really, the second column is what really counts. Miles per gallon? Not so much. Yearly costs, much better. The grease or heating costs. What should you set your thermostat for? Or a very easy example, do you talk in terms of gigabytes or number of songs. The salient point is number of songs, not how many gigabytes. I doubt that most normal people wake up in the morning and say, "God, if I only had a 64-gigabyte iPod, I would be happy." You talk about songs, how many movies can it hold. Use salient points.

Guy Kawasaki: Creating Enchantment No.6 Speak with Salient Points |||||||Öne Çıkan| Guy Kawasaki: Erschaffen von Verzauberung Nr. 6 Sprich mit herausragenden Punkten Guy Kawasaki: Creating Enchantment No.6 Speak with Salient Points Guy Kawasaki: Crear encanto nº 6 Hablar con puntos destacados Guy Kawasaki : Créer l'enchantement n°6 Parler avec des points saillants Guy Kawasaki: Creare incanto n. 6 Parlare con punti salienti ガイ・カワサキ：魅力の創造 第6回 要点を絞って話す 가이 가와사키: 인챈트 만들기 6번 눈에 띄는 포인트로 말하기 Guy Kawasaki: Tworzenie zachwytu nr 6 Mów za pomocą istotnych punktów Guy Kawasaki: Criar Encantamento No.6 Falar com Pontos Salientes Гай Кавасаки: Создание очарования №6 Говорите с помощью основных положений Guy Kawasaki: Hayranlık Yaratmak No.6 Dikkat Çekici Noktalarla Konuşun Гай Кавасакі: Створення чарівності №6 Говоріть з основними тезами 盖伊-川崎：创造魅力之六 用要点说话 蓋川崎：創造第六號魅力 講出重點

The next thing is to use salient points. ||||||önemli noktalar| ||||||重要な| The next thing is to use salient points. First column is how we like to talk about stuff if you're in the technology. |sütun||||||||||||| |列||||||||||||| First column is how we like to talk about stuff if you're in the technology. Первая колонка - это то, как мы любим говорить о вещах, если вы занимаетесь технологиями. 第一篇專欄是我們喜歡如何談論科技領域的內容。 But really, the second column is what really counts. ||||||||önemlidir But really, the second column is what really counts. Но на самом деле, второй столбец — это то, что действительно имеет значение. 但實際上，第二列才是真正重要的。 Miles per gallon? ||Galon başına mil Miles per gallon? Not so much. Not so much. Yearly costs, much better. Yıllık maliyetler, çok daha iyi.|Yıllık maliyetler|| Yearly costs, much better. Costes anuales, mucho mejor. The grease or heating costs. Yağ veya ısıtma masrafları|||| |グリース||| La grasa o los gastos de calefacción. Расходы на смазку или отопление. 潤滑脂或加熱成本。 What should you set your thermostat for? |||||termostatınızı ayarlamak| What should you set your thermostat for? ¿A qué temperatura debe regular su termostato? На что вы должны настроить свой термостат? Or a very easy example, do you talk in terms of gigabytes or number of songs. |||||||||||gigabayt|||| Or a very easy example, do you talk in terms of gigabytes or number of songs. 或者一個非常簡單的例子，你是用千兆位元組還是歌曲數量來談論的。 The salient point is number of songs, not how many gigabytes. Важным моментом является количество песен, а не количество гигабайт. I doubt that most normal people wake up in the morning and say, "God, if I only had a 64-gigabyte iPod, I would be happy." |şüpheliyim||||||||||||||||||64 gigabayt||||| 我懷疑大多數普通人早上醒來都會說：“天啊，如果我只有一個 64 GB 的 iPod，我就會很高興。” You talk about songs, how many movies can it hold. |||şarkılar hakkında konuşuyorsun|||||| Use salient points.